How do you get users to use a newly developed app?
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How do you get users to use a newly developed app?
Right before you even launch your app, you should already know your target audience, because you’re creating an app to be a solution to a problem. So you should have audience for the app you’re creating. You can get people to visit your app by pitching to brands or organizations that fall into your desired target audience. You can also use the social media to your advantage, run promotions or ads targeted to your audience.
Create engaging and quality content that will encourage everybody who comes to social media page to check out the app and download it. This is a long term user acquisition strategy that takes time to see the results. Organize the social media content around the topics that interest the customers, engage them with creative posts or rewards. Social media networks give users the opportunity to get to know the app, communicate and connect with other users. With active social media channels, you’ll drive more traffic to the app page.