How do I measure my engagements on Twitter? What social media tool is great for this?
Kizzy BravoSocial Maven
What social media tool can be used to measure my Twitter engagements?
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How do I measure my engagements on Twitter? What social media tool is great for this?
You can use the metrics provided by Twitter in-built insights and calculate the engagement on your own. Twitter defines Engagement as the sum of replies, mentions, retweets and likes.
Another way to check engagement metrics is to use social media analytics tools. I recommend you to try NapoleonCat. It offers detailed analytics for any public profile on Twitter and provides metrics such as i.e.: the number of impressions, with the number of specific ones: retweets, mentions, favorites etc. and Engagement Rate which is the ratio of number of all interactions to the number of followers and its change compared to the previous period.
Twitter platform has an in-built dashboard where you can check your engagements and performances. It is very easy to use and understand. But if you really want to go with tools, in order to monitor your campaigns, then these are the tool I will recommend; BuzzSumo, SocialMention, FollowersWonk, Cyfe and Quintly.