Customer appreciation is the art of expressing gratitude to customers. It’s an approach that shows your customers you care and value them. Prioritizing customer appreciation is the right thing to do, as it also uplifts you’re business.
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It so much depends on your business. You can offer them deep discounts. Maybe you can enroll them in a rewards program. If you can get your hands on events tickets, you can give them to good customers. Providers of professional services often take something off bills for good clients, especially ones who pay their bills promptly. There are all kinds of things you can do. The most important way to show gratitude to your customers is to say “thank you.”
Offer a free service during a challenging time
When people began to feel the impact of coronavirus and social distancing, some companies went above and beyond to help people adjust to a difficult new reality. Loom, for example, decided that their shareable video software could help organizations and schools collaborate remotely — and they didn’t want to profit from a global pandemic. They decided to remove the recording limit on their free plan, more than doubled the length of paid product trials, and cut the price in half, too. Plus, they’re offering their paid plan for free to any students and teachers.