Clubhouse offers a new way to humanize your business to others. The voice-note aspect of Clubhouse reportedly makes interactions on the platform feel more personal. You don’t have to worry about eye contact, what you’re wearing or where you are. The intonation, inflection and emotion conveyed through voice allow you to pick up on nuance and form uniquely human connections with others. You can still challenge each other and have tough conversations — but with voice there is often an ability to build more empathy. This is what drew us to the medium.”

Clubhouse recently announced the development of an influencer program, its invite-only “Creator Pilot Program”. This program is only open to 40 top users on Clubhouse but shows promise for businesses who may wish to tap the talents of high-follower-count users in the future. It’s worth keeping an eye on this program as the platform expands and starts to offer ways to monetize or market your business more overtly.